I feel like there’s so many methods, books and online courses that want to impress on you that you have to earn large dollar amounts with your online business efforts or you’re not earning.
This is counterproductive to everything I’ve ever learned through experience, because every single penny that you earn matters when you’re just starting out.
Think of it like your first summer job, if you had one. You’re only earning $20 per lawn you mow or $5 for watering someone’s lawn, but it’s worth it. You grasp tightly onto that hard-earned money that you earned through your own efforts while saving up to purchase something.
Those first few dollars work to teach you that you can be successful. You get physical proof that what you’re doing works, which is why I feel that so many people underestimate them.
Today, I’m going to discuss Fiverr and sites like Fiverr in an attempt to give you an understanding of how you can begin earning money online right now. You won’t be earning much in the beginning, but I assure you that this does work and it’s a valid business model that you can expand.
I’m going to run you through the following things in this MVP-style guide:
- What is Fiverr? – Learn what Fiverr is, how it works and how you can make it work for you.
- How do you make money on Fiverr? – How does Fiverr make you money, and why should you use it?
- How can you optimize your Fiverr Gigs to make more? – Learn how to maximize the conversions of your Gigs while increasing how many buyers you have.
- How much money can you make on Fiverr? – Is the sky really the limit when it comes to Fiverr, or is it just for small-time entrepreneurs?
So if you’re just starting out online, if you want a taste of Internet business, or you’re just looking for a sure-fire way to turn hard work into revenue without buying into some over-inflated e-marketing course, then read on with this post. I wrote it with you in mind.
What is Fiverr?
Fiverr is sort of like a Craigslist in terms of the products and services you can sell, but it’s a place where everything can be paid for in multiples of $5 amounts. This makes it a place where frugal people can browse for services that they otherwise wouldn’t be able to afford, and a place where people are more liable to spend their money for certain services.
When answering “What is Fiverr?”, think of it like this: You’d have to go through the trouble of finding a professional speaker to record himself for a fifteen-second advertisement or greeting on your website. This could cost a pretty penny.
Or you could go to Fiverr, where you can get that done by a high-rated seller for $5.
But How Do You Make Money on Fiverr?
The idea behind how to make money on Fiverr is fairly simple: You offer unique or services with a better value than most other people with the $5 price tag.
As your Gig, which is what jobs are referred to on Fiverr, begins to pick up in popularity and to receive positive reviews, the amount of work that you’ll see will begin to increase. Over time, you’ll become a higher level seller, which enables features like multiple gig orders and extra gig features that you can charge anywhere from an additional $5 to $50 for.
The reason I like bringing up Fiverr to people who may not have found success online is that the sky is the limit with this website, even if you really do have to start small. You can also create multiple Gigs, which allows someone who may not be sure of their own talents to try different things until they find something they like.
That means when you learn how to make money on Fiverr and that money actually begins to start to flow in to your Paypal account, you’ll have material proof that you can make money online. The best part is that the turnaround rate for Fiverr is 1-2 days after you’ve completed your Gig for someone.
So, How Do You Get Started Making Money on Fiverr?
The first step of the process is creating your Fiverr account. Luckily, this process is easy as can be due to Fiverr’s new-style interface.
You just need to click on the following button or “Join” in the top-right corner to get started.
The next pop-up will prompt you to join with your Facebook account, your Google+ account or just your email.
I recommend that you join with whichever account works the best for you. Fiverr offers some basic integration with Facebook and Google+, which can make it easier for you to get word out about your services if you already have developed accounts or you want intertwine social media marketing with your Gigs.
When you sign up, you’ll be able to choice a user name You should pick one that reflects that type of services you plan to offer or a professional name or synonym.
While “PinkPrincess417”may be okay for voice over work, you’ll likely lose potential Gigs, especially early on when they’re the most crucial, if you opt for a professional topic like online marketing or writing.
Getting Personal with Fiverr
One of the best ways to inspire confidence in your customers is to add a personal touch to your work. This lets them know that you’re a real person who cares about the problems that they’re hiring you to solve.
The best way to do this is by customizing your Fiverr Public Profile.
For the Profile Photo, use something that’s a professional photo of your face or something that represents the kind of business you plan to conduct. For example, you may want to go with an illustration of a globe if you choose something SEO-oriented.
The next thing you’ll want to address is the “Something About You” field. You’ll have 300 characters to essentially sell yourself to your customers and to reassure to them that you know what you’re doing.
The last thing you’ll need to change is to add any additional languages you can communicate in. This can be a big boost, as around one-third of Fiverr’s clients prefer to communicate in languages other than English.
Setting Up Your First Fiverr Gig
At the top right corner of Fiverr.com, you’ll see a button that says “Start Selling”.
You can click on that to be introduced to a new screen designed to promote the creation of your Fiverr gig.
Once there, you just click on “Create a Gig” and you’re off.
While what you add to your Gig will depend heavily upon what you plan to sell and whom you plan to sell you, you should embellish it as much as you can. You’ll want to ensure that your Gig title stands out, that your description is compact but comprehensive, and that you include detailed instructions for the buyer that won’t lead to a single drop of confusion.
You’ll also want to put up an attention-getting picture and ensure that your tags are accurate for anyone trying to find the service or product you’re providing.
Need Gig Ideas? Check out this book for 13 in-demand gigs, and a step-by-step process to optimize your Gig for conversions.
How to Make Money on Fiverr by Improving Your Gigs’ Performance
While I think that Fiverr is one of the best ways for you to start out with your own Internet business, that doesn’t meant hat you’ll always be working for pennies. You can raise the price on your Fiverr gigs to appropriately reward yourself with the kind of money that you deserve for them, but only if you provide excellent services that your customers love.
To that end, I’ve put together a list of 6 tips that will increase the effectiveness of your Fiverr Gigs.
1. Work With Your Customers
Because Fiverr is viewed as a site for ‘value’ services by many, you’ll find that the type of customers you get tend to vary widely in their communication skills. Some might use plain, easy-to-understand English while others might take a few messages back-and-forth to understand.
Don’t be afraid to ask your buyers questions about what they want. After all, the customer is (usually) right.
2. Make Extensive Use of Buyer Instructions
Addressing the problem of communication should be your chief concern when it comes to Fiverr. By using clear buyer instructions broke down into a detailed list, you can reduce how many conflicts you have with your customers.
A quick way to ensure that your instructions do this is by asking things like:
- What type of service do you want?
- What color/subject/field do you want it to be in?
- Do you have any other special requests?
3. Add a Personal Touch
Fiverr is yet another place where treating people like people will win you favors. Don’t be afraid to introduce yourself or to ask your customers their names in the buying instructions.
A simple greeting can be enough to motivate your buyer to do favorable things like leaving you a positive review.
4. Be Patient
You’ll likely run into many bumpy patches and confusing customers when you first start out, simply because your Gig won’t have the highest rating to start with. If you continue to work through it, you should find that you begin to obtain customers whom are easier to work with and generally less demanding.
Whatever you do, don’t give up when it comes to Fiverr.
5. Over Deliver (Just a Tiny Bit)
Although this is hard to do if you’re delivering with physical products, you should always try to add in a little extra.
For example, say that you’re offering 300-word articles. You can make them 325+ words in length to ensure that your customers get a little more bang for their buck. The positive relationship building you’ll receive from those few words will add up down the road.
6. Don’t Be Afraid to Ask for Feedback
One of the most important aspects of your Fiverr Gig is how much positive feedback you have. Most people will be reluctant to order from people whom only have a small bit of feedback, which is why you need to encourage your customers to leave a review after every Gig.
If you follow the above tips, they’ll be that much more likely to do so.
Feel like you want to make your Fiverr success a sure thing? Take a look at this Fiverr Guide to learn how to make your Gigs sell like hotcakes.
Can You Really Make Serious Money in Fiverr?
The last thing to address is just how much money you can earn on Fiverr. Although the minimum amount is $5 per Gig, you can eventually start to add features that cost $5 or more to each of those Gigs in addition to offering multiple Gigs per order.
This means that you can make more than $5 per order, which means that you have a lot of wiggle room for increased profits when it comes to Fiverr.
How much money can you make on Fiverr? That’s a tough one. You can browse through the site to see sellers with 2,000+ Gigs completed with each gig costing just $5. This means that they’ve earned $10,000 or more through their Gigs.
The ultimate answer is that how much you earn on Fiverr is up to you. You can run your business here, develop a relationship with your customers and then use that as a take-off point for your online business later. This is just one of the few ways that you can make money online right now while having tangible proof in your hand (in other words, dollar bills) that shows you can be successful.
What do you think of Fiverr? Have you tried it before? Do you agree or disagree that it’s a good place to start your online business? Leave a comment below!
Do You Have What It Takes to Make Your Business Successful? 17 Entrepreneur Qualities You Need to Have
It doesn’t matter if you’re a solo entrepreneur, work-at-home mom or someone just trying to make an income using affiliate marketing; there’s a certain level of excitement that comes with running your own business.
Today, I’m going to cover something rather ordinary with a personal touch. I want to address everyone who’s trying to start their own Internet business or who might be interested in the idea by going over some of the things I’ve discovered while working with my own business.
I’m going to go over 5 core principles that you need to have to be able to ensure that you’ll be successful with your ventures, and walk through 11 characteristics that you’ll want to have as your own boss.
Do you have what it takes to be successful? Let’s find out!
The 5 Core Principles of Running Your Own Internet Business
While Internet businesses come in all different sizes and shapes, one thing remains the same among them all: You need to have the right set of core principles to ensure that you’ll persevere until you find success.
Below are the 5 core principles that I believe anyone needs if they want to be a successful business owner:
- You need to be able to make prompt decisions. – Whether you’re demonstrating it to your customers or your employees, you need to be able to give off an aura of leadership. Making difficult decisions quickly, including the kind of decisions that could make or break you, is something you need to be able to do.
- You need to be able to adapt. – Few things ever go as planned in life, and business is one thing that conforms to this statement. That means you need to be able to change your plans to work no matter what surprises business has in store for you.
- You need to be creative. – The biggest problem I encountered when I began working in Internet marketing is that I only knew how to copy others and to follow instructions. I learned the hard way that you need to be creative, and, even if you do follow someone else’s plan, you need to be able to add your own unique spin to things. You’ll fail otherwise.
- You need to be enthusiastic. – Another reason that so many people fail when they begin running their own business, Internet marketing especially, is that they’re in it for the money. You need to be in it because you love what your business is about, not because you have dollar signs in your eyes.
- Above all else, you need to be bold. – If you want to see big gains, then you need to make bold statements. You need to take risk and embrace new opportunities if you really want your business ever to succeed.
Do you have these core principles in mind? If you’re slightly off when it comes to one or two, then that’s no real challenge. You just need to find a way to make those qualities work or to help yourself change.
What Other Characteristics Do Successful Internet Marketers, Work-At-Home Moms and Business Owners Have?
Like you might expect, there’s plenty of other things that will contribute towards the success of your own Internet-based business. The core principles I’ve laid out above give you a rock-solid start.
Let’s take a look at #NUM# of the characters that I’ve personally found that business owners tend to have. These should really help you decide if owning your own business is really for you.
1. Do you do what you enjoy?
Even though you need money to live, doing something because it provides you with money is wrong. Your business will ultimately fail if you don’t do exactly what you’re enthralled by.
If you want to start your own business, then you have to do what you love. There are no exceptions to this rule.
2. Do you plan to take your business seriously?
I’m going to be Frankly honest about this, but the first few months I started doing Internet and affiliate marketing were the absolute toughest times I’ve ever had with any job in my life.
This is coming from someone whom worked full-time during the night in a busy, bustling cafe while studying for her college degree without the support of anyone.
The challenge is that you won’t have anyone looming over you and measuring your results. You have to take your business seriously if you want it to succeed. Half-hearted efforts will only lead to disappointment.
3. Do you know how to manage your money?
Remember the point I touched upon concerning what you should invest in when I wrote 3 Signs that Buying that Next E-Book or Internet Marketing Course is a Bad Decision?
In case you don’t, I said that you should invest in things that you or your business needs. These things have to be high-value objects that continue to work for a prolonged period of time, which means that they should contribute towards your business’s capital.
With all the products and get-rich-quick schemes out there, it’s absolutely vital that you know how to manage your money. You need to tightly clench onto it when you catch wind of products that likely won’t help you, but you need to know when to let go of it when you do need to purchase something.
4. Can you focus on the customer?
I’ve touched on it multiple times, but the most important part of your business has to be your customer. Without them, your business is all for naught.
So remember that while it’s important to try to make sales and to produce profits, your customers and solving their problems should always come first.
5. Do you know your customers?
Customers, customers, customers. Your business is about your customers.
One of the biggest reasons that people don’t succeed with their own business is that they forget this. They stop focusing on what their customers want in order to get what they need, which is usually money.
Learn to love your customers by fostering relationships with them. My recommendation is to make ample use of social media to accomplish this.
6. Can you promote yourself?
One thing I’ve learned through the years is that you need to be the top promoter of yourself if you ever want to succeed. Nobody’s going to follow you or even respect your business unless you can do that for yourself already.
The only caveat you need to realize about this is that you need to stop promoting yourself before you become obnoxious. If you can’t do this, then you’ll begin to foster distrust among your customers and even other businesses that should be helping you to succeed.
7. Can you handle being recognized as an expert?
I’ll be Frank on another well-hidden truth: nobody wants to follow someone whom they don’t regard as an expert already.
That’s why my first action when I started Internet marketing was to spend hours upon countless hours reading everything I could, even if I was mostly restricted to things that were free because of my rather tight budget and unfortunate living circumstances at the time.
From the moment you commit to building your own business, you need to commit yourself to becoming an expert in your field. Learn, read, digest and interpret everything as best as you can because you’re going to need to begin proving to people that you are an expert about something.
8. Are you willing to invest in yourself?
I touched upon this in the third characteristic listed here, but I feel it deserves its own section. You need to be willing to invest in yourself, because it’s ultimately you that is the person whom determines if your business succeeds or fails.
It’s not your customers, it’s not luck, and it’s not some divine power. It’s you and only you.
That means you need to be willing to invest in yourself however much that you need to so that you can succeed. You’ll need to take classes to learn how to become an expert in whatever field you choose to conduct business in, be that Internet marketing, gardening, self-help or any other field that you could ever hope to pursue.
The thing to remember here is that investing in yourself is a sure thing. You are capital to your own business efforts, and that means anything you invest in yourself will always be a life-long asset for you to use.
9. Are you comfortable talking one-on-one with people?
Phone calls, emails, in-person chats and even interaction on social media requires that you be comfortable conversing with other people. You need to know how to act, how to conduct yourself and what to say to ensure that things go smoothly.
I’m going to be brutally honest about this characteristic. I didn’t really have it when I started doing business. I had (and still do have) severe social anxiety, but I’ve learned ways to cope through it so that I can feel more comfortable talking business with the people whom I need to do so with.
10. Are you willing to make sacrifices?
Running your own business requires you to make many, many sacrifices. You’re going to be working hard hours in the beginning with few profits that you’ll actually be able to bank, as most of what you earn should be reinvested into further expanding your business.
That means you’re going to bleed and sweat like you’ve never done before. The Frank truth is that this is a requirement for business that gurus don’t want you to know, because it might scare you off.
The good news is that after those initial sacrifices and when you find your first few pots of real success, everything gets so much easier. You begin earning in a way that only gets easier.
11. Can you take a break?
Another unfortunate truth I found out when I first started working as an Internet marketer with my own business is that it’s so easy to burn yourself out that it’s not funny. I’d work hard for days and weeks at a time, then I’d reach a point where I didn’t want to do something as small as getting up out of bed.
My passion for what I Was doing was just gone.
Eventually, I learned that you have to take smaller strides with your business. You need to learn when to work and when to take a break.
It’s not easy, even if that’s the way that it has to be done. One of the most difficult things I found was saying, “I’ve done enough for today. I’ll do the rest tomorrow.” when I was knee-deep in doing something thrilling that I loved like working on a social media campaign or designing banner ads for that next big product marketing campaign I had in mind.
Do You Have What It Takes to be Your Own Boss?
I hope that I didn’t scare you away from the idea of being your own boss with your own business, but everything I’ve stated in this post is absolutely true. You can ask around if you don’t believe me, though you may find it hard to get straight answers out of people who want to simply make a profit like most “Internet gurus” do.
The good news is that I’m sure you have at least some of these core principles down and you already have some of the 11 characteristics I listed under your belt. That puts you off to a great start to start your own business, or, if you’ve already started your own but you haven’t quite found success yet, to be the most successful person that you can be.
So, do you have what it takes to be your own boss? What qualities do you think are the most important? What do you think that you need to work on before you find that sparkling gem of success that will propel your business forward into tomorrow?
Leave a comment below! I want to hear everything you have to say.
It’s official, – Panda 4.0 has finally been implemented, and sites are about to go through the most rank-changing ‘Google Dance’ we’ve seen since Penguin was originally implemented.
Let’s find out what this latest major change to the Google search algorithm means for search users and websites.
What’s So Important About Another Algorithm Update?
Search engine traffic is one of the best ways to create traffic to your website. When harnessed properly, you can see visitors that you could otherwise never afford to bring to your website with methods like pay-per-click advertising or even social media marketing.
The best part is that ranking in search engines is technically free. That’s what’s attractive about it, especially when you take topics like content marketing into consideration.
But what’s so important about algorithm changes?
Simply put, they represent alterations in the way Google categorizes websites and how Google calculates a website’s relevance to any given search term using some 200 points of data.
What is Panda 4.0?
The primary focus of Panda 4.0 will be to root out low-quality and spammy websites from search results. This means that things like autoblogs, website that steal content and other insidious, less-helpful websites with stolen content should begin to swirl down the proverbial drain while websites with amazing content that people find useful get pushed to the top.
But what does this mean for search engine users, and what should websites do to prevent losses in their rankings?
What Does Panda 4.0 Mean for Search Engine Users?
The new Google Panda 4.0 update will be the turning point of how searches work. This is big for everyone, search engine users and websites included.
Here’s how Matt Cutts explains the Panda 4.0 update:
This means that searches should get a lot more friendly for people whom try to use them. Results should begin to be more accurate and more sensible as the Panda 4.0 update begins to complement the semantic search features implemented with Google Hummingbird and the content-oriented Penguin updates.
How Can Websites Prevent Being Hurt by Yet Another Google Update?
While every other Google update has brought about the same kind of ‘Panda’-monium as four horse riders wearing dark hoods would,this is likely one of the very few updates where I honestly wouldn’t recommend that you change anything of what you’re doing with your website if you want to keep your rankings.
Why is this? Because a number of websites whom focus on the time-tested strategy of creating amazing content with their blogs and posting new, helpful articles have reported astounding gains since the implementation of Google Panda 4.0 on Sunday.
The only thing I would recommend is that if you’re not already focused on doing so, then begin writing new content and cross-promoting it on your social media marketing platforms. If you haven’t already looked at my Most comprehensive List of Web 2.0 Sites, then I recommend starting there. This will ensure that positive signals get sent to your content, which in turn will allow your websites to rank that much better in an era where content is still king.
What do you think about the Google Panda 4.0 Update? Has it hurt you or helped you? Are search results more useful and accurate? Leave your voice below in the comments.
In my previous post about How to Write Headlines and Blog Titles, I tried to address the big problems that I see with titles and what elements go together to make an exciting title that keeps your readers hooked on your post.
Now, we’re going to go over how to step-by-step craft the best titles you’ve ever seen. I’m going to even add n a special no-brainer, fill-in-the-blank bonus section at the end of this post, so stay tuned if you wanted to learn the secrets of amazing post titles!
How do You Start Writing Amazing Headlines?
As you likely already know, the secret to bringing new visitors to your blog through search engines and things like the WordPress Reader is to write amazing headlines the force readers to inquire within.
The process of learning how to craft amazing headlines and titles is a long and arduous one, but I’ve tried to condense it into a few tips that will help you expedite that journey. Just be careful when you use these tips, as you don’t want to write headlines that will force what audience you do have already to abandon you.
1. Write Multiple Headlines
You know how people say that you’re unlikely to do something on the first try? Headlines and blog post titles are a lot like that.
Seldom will you ever see an amazing title that someone created on the first try.
To get on your way with writing titles that will excite, panic and motivate readers to read your posts, you should try to write multiple titles for every piece of content you create. Brainstorm and think of different titles that address the points I’ve already discussed about headlines.
2. Dissect Headlines
There’s no better way to get familiarized with amazing headlines than to seek them out and pick them apart so that you can see how they work.
Ask yourself the following questions when you’re dissecting titles:
- What grabs me about this?
- What words make me want to read this?
- Does it have a lead-in?
- What makes this headline better than other similar headlines?
Looking for a source of headlines to study from? Then take a look at one of humanity’s oldest pieces of print: newspapers!
Newspapers are a great place to start dissecting headlines. You’ll notice that the main headline of a newspaper is always phrased in such a way that you almost have to pick it up and read the full story. Take note of how they do this.
3. Start With Something That Already Works
I know that everyone, myself included, wants to be able to write their own headlines without relying on other people, but you have to paint by numbers before you can paint like Picasso.
What I mean by this is that you should start by using something that already works. Use headline templates, fill in the blanks and see how effective they are.
When you come across posts that give you these templates (just like this one does), bookmark them! You’ll need them for later.
BONUS: My Lost List of Headline Templates and Examples
It’s hard to come up with original post titles all the time, especially when you’re just beginning to write amazing headlines. It’s going to take some serious time to be able to build a title that makes your readers chase your posts for more.
So, how can you start writing amazing titles today? Easy! Use the templates I’ve included below.
1. “X Top/Best/Most Popular”
People love lists. They’re easy to digest, you can start and stop whenever you need, and the information typically tends to be provided in a format that anyone can understand.
That’s why these work. Your readers will know what they’re getting as soon as they see the headline.
Some Headline Templates:
- X Top Reasons Why ________
- X Best _______ (Great for Product Reviews)
- X Most Popular _____ Among ______
- X Things You Wouldn’t believe ______ Does
- X Tips to ________ (For example, 10 Tips to Make You Famous Overnight)
2. “How To”
You know what kind of title naturally draws people because it hints that their curiosity will be answered? “How To” headlines!
You know exactly where the post is going as soon as you read the headline. This leaves people interested in learning more to click it while other people will pass it up.
It’s one of the most beautiful ways to address your post!
Some Headline Templates:
- How to ___________
- How to __________ and __________ (Do this, do that)
- How to __________ Even When __________ (How to do something even when people believe that they can’t do it)
- How to ___________ in __________ (How to do something in less time)
- How to ___________ without __________
- How to Become __________
3. “You Can Do This Too!”
You Can Be a Millionaire Too! It works great to grab people’s attention, right?
Some Headline Templates
- If ________ Then _________ (If you can do something basic, then you can do something amazing.)
- Why ________ Always _________ (Why Dedicated People Always Get Rich)
- _________ Like __________ (How to Become Famous Like Your Favorite Celebrity)
- The _________ Guide to _________ (The Ultimate Guide to Crafting Amazing Headlines Without Any Effort)
- __________ Without __________ (Becoming Famous Without Having to Invest a Fortune)
4. Warning Headlines!
Nothing works like an attention-getter than big red letters warning of impending danger! You can see this at work in tabloids, some major media and other scandalous prints.
The key to making these headlines work is to make it “Us Against Them”. Pick the group of people you want to identify with and then pick another group whom tends to take advantage of them.
Some Headline Templates:
- X Mistakes ________ Want You to Make and How to Avoid Them
- X Lies That ________ Want You to Believe So That You Will _______
- The Secret _________ Don’t Want you to Know About ________
- The ________ Scam
- What ________ Doesn’t Want you to Know [About ________]
- Lies ________ Want You to believe [About ________]
5. Easy Street
The Internet is full of people whom want instant gratification. Why not give it to them?
The best way to tell people that you plan to give them short, simple and easy ways to achieve their dreams is to do so with lists, templates and guides. Let’s take a look at some titles that help compliment this.
Some Headline Templates:
- X Ways to _____
- X Tips To Make You _____
- The _______ Guide to ________
- Learn How to ______ (Step by Step, Without Thinking, Etc.)
- _____ing Without Having to ______
- X Ways to _____ While Avoiding ______
What Great Headlines Can You Come Up With?
It doesn’t matter if you have to fill in the blanks! Practice posting the very best of your best headlines and blog titles below. You can comment with anything.
Post your practice headlines and titles below. Don’t be afraid to critique or offer suggestions to other people!
Learn How to Write Headlines and Titles That Will Keep Visitors Glued to Your Blog for New Posts – Blog Titles: Part One
One of the most crucial parts of running this blog is reading other people’s blogs. I use them as a way of creating backlinks, generating traffic, and, most importantly, creating relationships with other readers and blog owners.
The one thing I’ve noticed, and I’ve seen this even in my own posts, is that posts tend to have boring titles. They’re simple and to the point, but they tend to make people whom see them say, “So what?”
Let me clarify what I mean.
Which one of the following two examples make you really want to read it?
15 Reasons You Want More Customers
15 Persuasive Reasons Your Small Business Needs Social Media to Bring New Customers to Your Doorstep and 5 Secrets That Will Allow You to Utilize Social Media Marketing Successfully
The answer should be that the second headline is far more enticing. It’s due to a few things, which I’ll describe at length in part one of this two-part post about titles.
What Makes an Explosive Headline?
In my Frank opinion, an amazing headline is able to answer the following questions before a reader even begins reading the rest of an article. Those questions are:
- What is this blog or article about?
- Who should read this post?
- What will I (the reader) obtain from investing my time and effort into reading it?
If your headline falls flat at any point, you’ll receive less exposure than you should. Not only will visitors just glance at your posts if they’re using something like an RSS feed, but they’ll tend to ignore them altogether when your post pops up in a search engine like Google.
These three questions are vital if you want anyone to be click on your post and read it all the way through.
Learn How You Can Create Effective Titles for Your Blog With These Tricks
Remember when I said I’d be dividing this blog post into two parts? This one is just a short prelude post that addresses the problem and gives you an insight into what successful blog titles have.
In part two of this post, here’s what I’m going to go over:
- How to Create Amazing Headlines and Titles for Your Blog
- Researching New and Effective Ways to Create Titles
- Addressing the Right Audience
- The Trick Behind Dissecting Other Titles
What do you think makes for an amazing blog title? Are there certain words that you think make your post go a step further? What blog titles are irresistible for you to read?
I have to apologize to all my readers. Monday’s scheduled post went out on Tuesday, and life had me too bogged down to get one out Wednesday.
Starting with tomorrow’s routine post, everything should be back to normal. No more flat tires, broken lawn mowers or house cleaning to get in the way.
Take care, and look forward to tomorrow’s post!
You know me, I’m crazy about social media. I think that it can fortify your current standing with your customers and enhance any future interactions to a mutual benefit of both your customers and your business.
It’s the one universal strategy that can bring even small businesses to the level of large corporations and, troubling enough, vice versa.
Let’s examine some of the most common social media marketing mistakes and how you can prevent them.
Social Media Mistake #1: Not Listening to Your Following
Listening is the key to everything. If you want your followers to listen to you, then you first have to listen to them so that you know a few things about them.
Always keep one ear open in this regard. Listen to what you followers are thinking about, when they interact with the social media platform(s) of your choice, and so on.
Social Media Mistake #2: Being Lazy
The thing that you need to understand about social media is that it’s attractive because of the constant buzz that permeates every social media website. People want to be active when they’re online, whether that’s micro-blogging on Twitter or pressing the “Like” button on Facebook.
To be successful on social media, you need to interact with your customers as often as seems necessary. You don’t want to work yourself to the bone, but coming up with new and interesting things, even if they’re just tidbits of information, to converse with your followers will go a long way.
Social Media Mistake #3: Focusing on Yourself
When most people and businesses open social media accounts, they do so because of their own self-interest. They want to expand their reach, they want to foster more sales, they want this and that for themselves.
The problem is that social media isn’t about you. It’s about everyone you’re connected to.
Talk to your followers. Engage with them. Share the things they create that relate to your brand. Share the things that they do in their lives, like their weddings, their birthdays and so on.
Show them that you’re worth listening to because you know that your customers are the most important thing.
Social Media Mistake #4: Trying to Drive Sales Instead of Building a Reputation
Business that are successful on social media have one thing right: they generally never try to make a sale directly from their social media accounts.
Instead, they offer something for free that acts as a pre-sale page. This can be something like an informational article, a blog, a news post or even a review page for a product.
They then focus on making the sale only after they’ve provided something to their followers. This is how they successfully make a positive reputation for themselves first and a sale later.
Social Media Mistake #5: Not Responding to Negativity
There’s an age-old adage that goes something along the lines of “If I can’t see it, then it can’t hurt me.” Businesses love to adopt this when it comes to negative PR.
The thing is that not responding to negativity can land you in a world of trouble, especially if you’re trying to venture into the world of Facebook marketing.
Try to respond to everything on your social media page. Something as simple as, “I’m sorry. Have a coupon.” or “I’m sorry, we’ll take your suggestions into consideration for our next product.” will generally suffice to handle negativity.
The one negative comment that I will say that you shouldn’t respond to are those that are blatantly malicious. I’m sure you could think of a few examples, but racist remarks and the like are generally things you want to either delete or sweep under the rug.
Unless, that is, you’re feeling brave or you know that your loyal customers will support what you say. You can sometimes use these remarks to your advantage, but it’s still a risky game that requires experience to know how to do right.
Social Media Marketing – The Greatest Thing Since Sliced Bread
Social media marketing can bring your closer to your customers than any other type of marketing could ever hope to do. The problem is that this can be both a bane and a boon; it’s all in how you use it.
For more information on how to successfully use social marketing in your everyday business, take a look at my social media marketing page.
What do you think is the biggest challenge that social media poses? What mistakes do you think should be added to this list? Comment below!
In the many years I’ve taken on Internet marketing as a full-time profession, I’ve studied and gathered information from blogs, podcasts, joint venture partners, forums and more. In all these places, I’ve noticed one major, overarching problem that has kept people from succeeding as an Internet marketer: a lack of proper motivation.
Today, I’m going to go over some Internet marketing motivation tips that will help you drive yourself to success.
The one thing I do want to warn you about is that once you achieve success for the first time, you will likely want to achieve it again and again. So, be prepared for that.
Internet Marketing Motivation Tip #1 – Don’t Stress
Over-stressing yourself causes you to reach a point of desperation, which is a place you don’t want to be. You can’t think rationally, and, despite your best efforts, you end up buying into e-books and Internet marketing courses that are a waste of your time.
Take a walk. Stand up. Do a bit of exercise. Your business will still be there when you get back, and you might find a solution to your problems by not thinking about them.
Internet Marketing Motivation Tip #2 – Do What You Love
Someone once told me that a job can be defined as something you do to make money, but a career is something that you love doing. Internet marketing has to be a career.
Focus on solving problems, helping people to know something new or just to provide a better solution to an already existing problem.
Internet Marketing Motivation Tip #3 – Get to Know Your Target Audience Before you Spend Money
One thing “gurus” won’t tell you is that Internet marketing, or business in general, is like taking a series of gambles. You never know what campaigns or actions will be successful.
The one thing you can do is to only take smart bets. One way to do this is through learning what your target audience wants, which is why it’s important to understand them before you spend a single cent in advertising or even investing in a brand new website.
Ask yourself the obvious question: Why would someone want this product? Who wants my product? How big is my market? Will my market be viable in three to six months? Is my product something people will want in their everyday life? Is it a novelty?
The good part about this step is that you can do most of your research for free. Social media, keyword research tools and more exist to make learning what your target audience wants even easier than before.
Entrepreneurial Success Through Following These Internet Marketing Motivation Tips
Achieving success is anything but easy. You’re building your own Internet marketing business from the ground up, which means that there’s plenty of room for failure.
But you also have an exceedingly large potential for success. Take hold of it by motivating yourself to work every day. Make smart decisions while maintaining a certain level of persistence to one day see Internet marketing success.