A Frank Former Facebook Marketer’s Opinion on “Does Facebook Wealth Formula 2.0 Work?”

Ever since Facebook became situated as one of the most popular places for Internet marketers to make a profit, there has been an influx of Facebook-related marketing products.

As always, very few of them are passable. Finding one that’s good is like pulling a 14-carat diamond out of a mud pile.

The point of this post will be to answer the following question: Does the Facebook Wealth Formula work?


I’m not going to waste your time by trying to sell it to you. The purpose of this post is to go over a quick summary of the problems that Facebook marketers face, then I will see how well the Facebook Wealth Formula 2.0 handles those issues.

At the end of this post, I’ll judge it and give my Frank opinion of if it’s a worth the cash, if it’s better off as a free product, or if you shouldn’t waste your time with it.

Simple, easy, Frank.

Let’s get started.

The Products Promising to Make You a Facebook Marketing Guru Overnight

Let’s get one thing straight: making money on Facebook isn’t easy.

Too many people end up asking if you can really make money on Facebook, but only because they end up buying into methods that promise to make them millionaires overnight.

The First rule of Making Money with FacebookWhile you might get a few spoonfuls of success with these methods, they almost never pan out in the long run.

You have to treat Facebook marketing as you would any real business. If you want it to stay sustainable, you need to spend your time proving yourself as an expert, growing a fan base and coming up with unique ideas that people will cling to.

Keep the idea of treating Facebook marketing like a bona fide business in mind, as I’ll come back to it in a minute.

For now, let’s move on to the problems that Internet marketers face while trying to market on Facebook.

Internet Marketers and Facebook: The Big Problems

Most Internet marketers that try to use Facebook for the first, second or fourteenth time tend to end up falling flat on their faces. They make mistakes that result in their self-sabotage.

The source of these self-defeating behaviors stems from bad products that don’t teach them how to handle Facebook as a business.

Making Facebook Marketing Succeed

To that point, there’s three things that I believe Internet marketers tend to face when it comes to Facebook:

  1. Understanding your audience.
  2. Attracting valuable followers.
  3. Focusing on providing something that promotes sales.

Let’s go over each in brief detail.

1. Understanding Your Audience

Understanding the motivations and desires of your audience is key n any field of marketing. It helps you appeal to them, gain trust with them, and, ultimately, sell products to them.

Most Facebook-oriented products don’t teach you how to do this.

This is a problem. A big one.

What’s worse is that Facebook provides you with a toolbox of utilities that can help you better understand the people who watch you. For example, Facebook Insights can be instrumental in picking up on when your audience members are most active, what kind of content they love, and how far your content reaches.

2. Attracting Valuable Followers

There are two types of followers when it comes to Facebook: bots and real people.

You want the latter of the two.

The reason this is even a problem worth mentioning is that many products and courses focusing on Facebook marketing tend to state that a follower is a follower Unless they have a face and there’s a real person behind them, they have minimal use to you.

On the flip side of things, you also have a very small use to them. That means they won’t Like your content or even read it.

That’s another self-defeating belief.

3. Focusing on Sales

There exists a peculiar paradox in Facebook marketing: Everyone wants to make money, but nobody wants to outright buy your products.

Facebook is a Window to Marketing SuccessHow do you overcome this? The first rule is that you don’t shove your products into the faces of people. Period. It doesn’t matter if they’re interested, as you’ll eventually earn a bad reputation.

How can you go about selling to the people on Facebook? It’s simple, – provide them with something of value for free.

In other words, you need to work to provide them with insights that only you can provide. If you’re marketing green products, then provide them with a list detailing the 10 most efficient products to generate renewable energy.

You can link them to your sales pages at the end or within the article.

If you’re focusing on shorter content, then you can incorporate a pre-sales strategy to one of your own pages. Give them free content, then give the option to buy something to the people who view you as an expert.

What Do These Problems Have to Do with the Facebook Wealth Formula?

The Facebook Wealth Formula, or “FB Influence 2.0” as it’s called now, is yet another of those seemingly endless products that want to teach you how to get rich from Facebook.

While it’s no 14-carat gem, I do believe it’s one that’s worth 3 or 4 carts on its own. It gives you a basic understanding of Facebook along with a number of strategies that you can use to leverage Facebook marketing to your advantage.

The reason that I’ll even give the Facebook Wealth Formula 2.0 3 or 4 carats concerns the fact that it doesn’t promote a simple method to make money. It promotes teaching you how to actually start your Facebook business, which in turn leads to larger and more stable profits.

A Quick Overview of what the Facebook Wealth Formula Covers

It’s split up into four modules:

  1. Core Principles Pertaining to Facebook
  2. Growing Your Fans and Followers
  3. Engaging Your Followers in a Positive Light
  4. Making Your Fans Work for You

When you combine these modules together, you’ve got about 60% of what you need to begin marketing on Facebook. As you’ll find out in the first module, the other 40% comes from learning about your audience and dressing up your Facebook business in your own unique way.

What I Don’t Like About the Facebook Wealth Formula

What I detest about the Facebook Wealth Formula is simple, – it focuses too much on trying to upsell you on other products. The author is going to try to upsell you on other products at least 3 to 4 times before you finish the Facebook Wealth Formula 2.0.

Succeeding With Your Business Requires DedicationYou’ve been warned.

Aside from that, I don’t think it’s such a bad product. I just have a predominant dislike for products that try to sell you something else after you’ve bought them once.

While you’re going to see an abundance of upselling in the places you’d expect, you do gain access to bonus e-books that detail things like how to launch your product on Facebook, leveraging Facebook groups and the “3-Step Lead Generating Facebook Blueprint”.

Is the Facebook Wealth Formula Worth It?

In all honesty, the Facebook Wealth Formula might be worth purchasing. I think that it provides a solid foundation in Facebook marketing for anyone trying to learn a bit more about it. That means Internet marketers and people trying to learn more about social media marketing for their own business with skills that range from nonexistent to intermediate will find this decent.

It’s by no means a miracle product, nor will it make you rich overnight. However, if you’re willing to chuck in some hard work, creativity and decent work, then it will produce results.

I will say that the Facebook Wealth Formula is worth looking at. Give it a few moments of your time, inspect the product page and see how well you believe it will work for you.

You can click here to access the product page. Just keep in mind that the product’s name has changed from the “Facebook Wealth Formula” to “FB Influence 2.0” due to legal issues.


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