Web 2.0 sites are in high demand. They make for excellent properties that you can use as a basis for everything from content marketing to off-site SEO.
The main problem that businesses and individuals have when it comes to Web 2.0 sites is deciding which ones to use. Contrary to what most people will want you to believe, the PageRank has a minimal impact upon how effective they are.
In this post, I’m going to go through a comprehensive list of the 46 most popular Web 2.0 sites. While I’ll arrange these by PageRank, I will add a separate portion that rates how useful these Web 2.0 sites are and give a recommendation as to how you should use them.
What Can You Use Web 2.0 Sites For?
There’s a lot of things that you can use Web 2.0 sites for. Below is just a short list of the things that they can do:
- They rank highly on their own. This means that you can use them to squeeze out your competition for low to medium competition searches.
- They convey a sizable chunk of domain authority. That makes them useful for SEO purposes. You can further increase the domain authority by being an active participant on some of these Web 2.0 sites.
- They can generate traffic on their own. Some, but not all, of these Web 2.0 sites can generate traffic on their own through internal mechanisms. For example, Hubpages has things like related hubs that can drive traffic to your pages from other related pages that you may not own.
The List of the Best Web 2.0 Sites
Without further ado, let’s take a look at the most comprehensive list of Web 2.0 sites available on the Internet.
Let’s start off with addressing the top 20 Web 2.0 sites you want to use with a quick analysis of each.
1. WordPress.com – PR 9
WordPress.com is a blogging platform that makes it easy to use WordPress without having your own website. Things like the WordPress Readers, comments and the ability for registered and unregistered users to follow your blog make it a versatile Web 2.0 website.
What you need to watch out for is that you can only promote your own products on a WordPress.com blog. Your blog can be terminated at a moment’s notice if you spam backlinks to it or violate any of the WordPress.com terms of service.
Suggested Use: Multi-purpose with a focus on traffic generation.
2. Blogger.com – PR 8
Blogger is a Web 2.0 site run by Google. This means that it has the unique ability to integrate with your Google+ profile, which you may find more useful if you’ve done work on it. Pages and posts published on Blogger tend to be indexed quickly and tend to rank above average in search engines with little or no extra off-page SEO.
The one downside about Blogger is that it seems to be made more for SEO than for anything else. You can use it as a secondary blog for your main site, but I would only recommend this is you have an excess of content to post here.
Suggested Use: Off-site SEO or Blogging
3.LiveJournal – PR 8
LiveJournal is a relatively unique Web 2.0 site. While it has a high PageRank, it has a relatively low value for businesses and Internet marketers looking to complement their existing digital presence. Live Journal pages not only tend to rank low, but they tend to draw minimal traffic (save for certain special cases) and tend to look poorly.
Suggested Use: Strictly SEO
4. Tumblr – PR 8
Tumblr stands as a stark contrast to the previous Web 2.0 site. Not only does it have a superb traffic generation ability, but it also tends to pass domain authority fairly well.
The one caveat is that Tumblr needs an active hand for you to see consistent results from it.
Suggested Use: Content and Social Media Marketing
5. TypePad – PR 8
TypePad, for all intents and purposes, is more similar to WordPress.com than anything else. You have a feature similar to the WordPress reader and the chance to be featured on the front page of the website.
The only thing that I’ve noticed about TypePad that isn’t’ so spectacular is how it passes domain authority. It seems both hard to collect authority from TypePad through commenting and cross-posting and like TypePad doesn’t want to pass that authority off-site so well.
Suggested Used: Content Marketing and Blogging
6. Weebly – PR 8
Weebly is one of my personal favorites to use when building off-site web properties. Not only do Weebly sites tend to rank fairly well on their own, but they pass link juice and tend to respond well to multi-tier link building strategies.
The only downside is that Weebly tends to not generate traffic on its own like the other Web 2.0 sites listed here.
Suggested Use: Secondary Websites, Content Marketing and SEO
7. My.Opera.com – PR 8
My.Opera.com used to be a fairly lucrative Web 2.0 property website to use. It provided a way to organically attract visitors while creating pages that ranked fairly well in search results.
However, this Web 2.0 property has been closed since March 3rd, 2014.
Suggested Use: None, as it’s closed.
8. Squidoo – PR 7
Squidoo is another Web 2.0 site that will work to naturally produce traffic on its own from internal sources. Related pages will drive visitors to both your Squidoo lenses and your links.
The one thing to watch out for is that there are certain stipulations about what sites you can link to on your lenses and how often.
Suggested Use: SEO and Content Marketing
Squidoo’s registration is currently closed after HubPages acquired it. Avoid until further notice.
9. Tripod – PR 7
Tripod has been around since times ancient as far as the Internet is concerned. It’s still a valid place to build a mini-site, but you may want to do so only if you have to.
The simple reason is that Tripod contains a lot of ads and passes on little SEO value due to the numerous outbound links that tend to be sponsored by Tripod.
Suggested Use: Avoid unless you need another property
10. Bravenet – PR 7
Bravenet has come a long way since its more humble beginnings. It’s now a fully-fledged website builder that’s capable of making decent-looking websites on the fly.
The downside is that unlike many of the other Web 2.0 sites listed here, there’s little in the way of traffic generation. This means that you’re on your own if you plan to use it for anything more than SEO.
Suggested Use: SEO or Mini-Site Building
11. Multiply – PR 7
Multiply used to be my preferred Web 2.0 site to use over options like Jimbdo and Weebly, but it has since closed down. It had a decent amount of mechanics that made traffic generation easy.
Suggested Use: None, Multiply has closed.
12. Webs.com – PR 7
Webs, formerly known as “Freewebs”, is a step or two above Tripod in terms of website creation. You’re given a number of nifty utilities such as a guest book and gallery.
The downside with Webs is that any domain authority that would get transferred to your links tends to bleed out through the numerous advertisements shown on the pages. These advertisements make it hard to use Webs as a mini-site.
Suggested Use: Secondary Property for SEO
13. Jimbdo – PR 7
I personally like Jimbdo for the numerous features you gain access to without paying. You’ve got a great website builder that can work to create a decent mini-site for your business.
As far as setbacks go, Jimdo has very few. You still have links in the footer to Jimdo’s main page and a handful of ads. You also don’t have any type of natural traffic generation on Jimdo unless you pay for it.
Suggested Use: Multi-Purpose
14. Wikispaces – PR 7
Wikispaces is probably the best place to create your own Wiki. The only catch is that it should be a wiki geared towards education. You can probably red between the lines here to see what that would be.
With that being said, spammy wikis tend to be deleted on a regular basis.
Suggested Use: Content Marketing
15. Xanga – PR 7
Xanga is a social networking websites that has been around since the days of MySpace. The only caveat is that, unlike MySpace, they have evolved their website to be more of a blogging platform combined with the features that Live Journal provides.
The only drawback to using Xanga is that it’s not a solution for businesses. It’s best to take the “personal blog” approach if you plan to do so, as it will make your efforts go further.
Suggested Use: Blogging or SEO
16. Yola – PR 7
Yola makes for a decent Web 2.0 property. While there’s no internal flow of traffic like there are on other websites and you’re fairly limited unless you pay a regular subscription, Yola’s still worthwhile when it comes to SEO uses.
Without paying, you get access to 1GB of bandwidth, 1GB of storage and 3 pages for your Web 2.0 site. This is why I recommend it for SEO rather than anything else.
Suggested Use: SEO
17. Quizilla – PR 7
Quizilla is another website like Live Journal It’s not suited for making anything professional on it unless your audience coincides with that of the teenage audience that tends to use Quizilla.
With that being said, you can still use Quizilla for link-building purposes.
Suggested Use: SEO or Content Marketing in Special Cases
18. Gather – PR 6
Gather is something closer to an article website than anything else, but it still qualifies as a Web 2.0 site. You can dress up your author profile page akin to one, which makes it useful for businesses.
As far as drawbacks go, there are few. You have traffic generation and pages that will have a decent chance to rank in search engines on their own for low to medium competition keywords.
Suggested Use: Content Marketing with SEO Secondary
19. Hubpages – PR 6
Hubpages is one of my favorite Web 2.0 sites to use, but not because there’s any outstanding link building benefits to it. It’s the fact that you can leverage it to paint yourself as an authority among like-minded individuals, which in turn can allow you to draw more traffic than you ever would have thought possible.
The main problem I have with Hubpages is that your fellow authors tend to be rather cut-throat. This may be a side effect of Hubpage’s popularity to be used as a “Post and Dump” place for blackhat link building schemes, or it may just be due to the competitive nature Hubpages tends to foster. Be careful of what you post here.
Suggested Use: Content Marketing and Targeting Low-Competition Searches
20. Blog.co.uk – PR 6
Blog.co.uk is yet another blogging website. You get all the standard blogging features with a little bit of internal traffic being driven your way.
The reason that Blog.co.uk doesn’t rate higher with me stems from the fact that it tends to be highly prone to prolonged periods of downtime. This can make it problematic, which is why I recommend that you use it purely for SEO purposes.
Suggested Use: SEO with a Touch of Content Marketing
But What About the Other Web 2.0 Websites?
No list of Web 2.0 websites could call itself comprehensive without listing the other Web 2.0 sites out there. Just keep in mind that many of these websites are transient, – which means that they may be here today but gone tomorrow.
For everything listed below here, I recommend that you use these are tertiary or further websites if you’re dealing with tiered link building. Don’t invest too much in these Web 2.0 sites since you have better alternatives available to you.
The List of Every Other Web 2.0 Site
- Blog.com – PR 6
- Diaryland.com – PR 6
- Blogspirit.com – PR 6
- Zimbio – PR 6
- SOSBlog.com – PR 6
- Gather.com – PR 6
- Weblogs.uk – PR 5
- Blogdrive.com – PR 5
- Thoughts.com – PR 5
- Blogtext.org – PR 5
- InsaneJournal – PR 5
- TBlog – PR 4
- 20Six.co.uk – PR 4
- Blog.ca – PR 4
- BlogSkinny.com – PR 4
- Blurty – PR 4
- Free-Conversant.com – PR 4
- FreeFlux.net – PR 4
- Blog.com – PR 4
- BlogHi.com – PR 4
- BlogStudio.com – PR 4
- WikyBlog.com – PR 3
- Blogigo – PR 3
- JournalFen – PR 3
Which of these sites is your favorite to use? What purpose do you use it for? Did I miss your favorite Web 2.0 website? Did you just appreciate the list?
Leave a comment below!